In this episode, I share with you how Department Store Shopping is having a huge comeback and how you as a brand owner can get in front of this trend.
Do you sell your wares on The Iconic Marketplace but feel like it takes a long time to keep your inventory levels updated and orders managed? Well, you no longer need to worry. We have been evolving our tool called IDA Connect to help you get your inventory levels in sync and your orders managed […]
These days it’s getting tougher to sell direct to consumers, even through online stores. With the ever-growing size of Marketplaces like The Iconic and Amazon taking on the world of online sales, it’s a no-brainer that as a brand, owner you need to be finding more and more places to be selling your wares. For […]
It’s funny you know. The more people I talk to, the more I keep hearing the phrase “Sorry I can’t do that. I’m too busy”. I have a few questions I like to ask anyone making this statement: – what are you busy doing? – are you missing out on anything because of it? – […]
Like any other business in the world, you wouldn’t be able to survive in an eCommerce business without cash. A bad cash situation is a similar indicator as if any other part of your business were having problems. It generally shows a lack of monitoring and control. You know the saying: “You can’t manage what […]
Yesterday I was having a conversation with one of my clients who sells knick-knacks in a Shopify store and he asked me about segmentation. In particular, he was wanting to know what the who-har was all about and why everyone is talking about segmenting your customers. My answer was to give him a scenario. Say […]